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Napa Priority Wine Pass Worth It! | Best Napa Passport | Local Wally's Napa Tourist Guide

Is the Priority Wine Pass Worth It? Yes, it's the better Napa passport for FREE Napa wine tastings, 2 for 1 discounts, special VIP offers. Get Napa on a Budget deals.

Napa Valley Priority Wine Pass worth It?

Yes! It's the Best Napa Wine Pass for 2 for 1 Wine Tasting Deals in Napa and Sonoma

First timers to Napa are often shocked to see the prices for wine tasting. Gone are the days of free tastings. Today you’ll easily spend $50 per couple to sip at the winery bar and it’s not unusual for fees to climb to the $70 to $100 range.

Well that’s crazy. Just get the Priority WIne Pass and you’ll get two for one tastings. Want to taste at Beringer? How does $12.50 per person sound? Ride the Sterling tram? Two for one, $17.50 per person. Grgich Hills, Charles Krug, BV Wines, all two for one, all very affordable - if you have the pass.

You only need one pass to get these deals and the pass is good for a year. Forget about coupons, delete the phone app, just get the Priority Wine Pass. It makes wine tasting affordable.

Wine Pass FAQ's

cave tasting at conn valley napa winery

Is the Priority Wine Pass Worth It?

You decide. If you get the pass with my discount link you pay $39.99 for the two of you. Most people go to 4 to 5 wineries in a day. Here are some standard fees:

  • Sterling and the Tram Ride: $35 per person

  • Charles Krug: $45 per person

  • Beringer: $25 per person

  • Grgich Hills: $40 per person

  • V. Sattui (picnic spot): $20 per person

    That means a couple will spend $330 in tasting fees! But if you have the wine pass you pay half - actually less than half because Grgigh Hills, an essential stop, lets wine pass members taste 2 for $25 (M-F). That drops your total winery fee down to $150. Add in the cost of the pass and you’re still $140 ahead. That’s not chump change, that’s dinner!

I've Seen Other Wine Passes and Passports - Why this one?

Yes, there are passes for downtown Napa ($30), passes for St. Helena ($60), and passes for Calistoga ($50). But that means you would need to buy 3 separate passes, spending $140 versus getting one Priority Wine Pass for $39.99 that covers it all. And unlike phone apps where you have to pay first just to see the deal, all of the offers are right here.  Don’t buy multiple passes, don’t fall for fake deals on other sites, all of the offers on the Priority WIne Pass are vetted and real and tested daily by my readers.

And if you get the pass you also get me. I started this site offering free and unbiased advice over 12 years ago and today spend hours a day responding to your emails. If you need help picking wineries, if you want a stop by stop agenda, just email me!

How Long is it Good For?

The Priority Wine Pass is good for a full year from purchase.  Unlike some passes that expire at the end of the year or good only for the duration of your trip, the Priority Wine Pass gets you 12 full months of savings.  Hey, you live in the Bay Area?  You know you're coming back again and again so get the pass now and save on every visit.

I Don't Need an Annual Pass, I'm Only Here for a Day.  Or do I?

Yes, Bay Area people really make out like bandits with the pass but even if you are here for an afternoon the pass is worth it.  One tour using the pass can save you $50 or more so why wouldn't you buy the $39.99 pass if it instantly pays for itself?  No catches, no gimmicks, no tweeting, no posting, no standing on your head.  You really just buy it, show it on your phone, and enjoy the benefits of having a Priority Wine Pass.

How Much Does it Cost Again?

The Priority Wine Pass is still just $39.99 per couple if you get it with my $20 off link.

Do I Need to Buy a Wine Pass for Everyone in my Party?

No, just get one pass per couple. It's 2 for 1 for most deals so get one pass, pay for one tasting or tour, and the person with you gets the same for no charge.

Which Wineries Accept It?

There are over 75 wineries (and growing) that accept the Wine Pass.  I keep that list up to date on my Napa on a Budget page plus you can see all of the offers at Priority Wine Pass.

So I Can Get Free Wine at Every Napa Winery? 

No, not every winery accepts the Priority WIne Pass but enough do to make it worth your while. If there are wineries you really want to visit but who offer no discounts then just go - you’ll save enough money at the other wineries to justify paying full price. And be wary of other websites claiming to have deals at Mondavi, Mumm, Domaine Chandon, or Castello di Amorosa. There are plenty of fake “coupon” sites out there that advertise these “deals” just to get you to click - some even make you pay first, only to find out later that the deal “expired”. Not cool.

What Other Napa Deals Can I Get With the Wine Pass?

  • Two for one cave tours, discounted VIP tours, extra pours - all part of the Wine Pass.

  • Napa Wine Train deals, including the Castello di Amorosa (the Napa Castle) excursion and the one that stops at four different wineries. And yes, lunch and dinner excursion are also part of the discount on the Wine Pass.

  • Barrel tasting and private tours, two for one.

  • Hidden gems - when you grow tired of the crowds at the ultra popular wineries dive deep and hit the boutiques where you’ll get private tastings or small group experiences, all on the Wine Pass.

  • Group Discounts: Groups of 8 or more are often turned away at wineries and sometimes charged more, but I know the wineries that not only welcome big groups but honor the discounts as well. Need help? Just ask!

  • Hotel Deals: Get additional discounts on some of my favorite hotels in Napa, including River Terrace Inn, the Westin Verasa, and Meritage Resort.

  • Bike rentals, hot air balloon rides, mud baths, all on the Wine Pass.

I’m in Napa Right Now - Can I Still Get the Pass?

Yes! Even if you are reading this standing outside of the Sterling Tram you can still get the pass and the discount. Just buy the pass on your phone and show the image sent to you immediately in email to get the discounts. BUY IT NOW! One per couple.

Not sure where to go once you have the pass? Do a quick read of Best Napa WIneries on a Budget.

Do You Really Love the Pass or are you Paid to Say This?

I never recommend stuff I don't love. So while I get paid a few bucks when you buy a pass (sort of like how I get paid if you click one of my ads) I would never tell my readers to buy or do something that I didn't fully believe in. Most of my readers come to me looking for Napa discounts and I'm constantly been on the search for options now that the wineries have all but phased out coupons. The Wine Pass simply is the best, the easiest, and the most cost effective way to visit Napa on a Budget. And to make sure I do my part, remember that I'll even help you pick your wineries based on your wine preferences - for free.

And in case you don’t know who I am, I have been writing this website for over 12 years and even wrote the original and now woefully out of date articles for TripAdvisor. I was the first to search the web and put every Napa deal on one site and today am still the #1 resource for finding the best wine tasting deals in Napa with thousands of happy readers and visitors.

Wine Pass Testimonials from TripAdvisor

Just went to Napa and purchased the pass for $40. If you purchase, contact Priority Wine Pass and let them know your dates of travel, where you are staying, your wine and price preferences and they will provide you with a suggested itinerary that will utilize the card. We took (and enjoyed) some of their suggestions and also went out on our own. We were pleasantly surprised to find some wineries offered a larger discount than was noted by Priority Wine Pass. Over two days and 6 wineries, by utilizing the pass we saved $185 in tasting fees (which nets to $145 in savings when you factor the cost of the pass).

There is no doubt that with the increase price of tastings, especially in Napa, any discounts available help a traveler to this area. I purchased the Priority Wine Pass but I had also downloaded a phone app. The problem I had with app was that in order to get the two for one tastings you had to "LIKE" the winery on Facebook or Twitter. The Priority Wine Pass is just that - a card you carry with you. The list of wineries was posted on their web site so I was able to see the wineries before purchasing plus I found that they partner with many not on the list. Also found by communicating with Local Wally that he actually set up an itinerary for my group each day incorporating the two for ones so we weren't going from one end of Sonoma and then over to Napa. This planning for us was priceless...well worth $40 per couple.